COVID-19: Integrating My Vaccine Pass Scanning Into Salesforce

With the recent requirements from the NZ Government to implement My Vaccine Pass scanning, it’s become more important than ever to have a digital strategy that enhances your customers’ experiences, rather than putting roadblocks in front of them. Whether you want to pre-validate your customers’ My Vaccine Pass before they arrive at an event, or integrate a QR code scan into your existing sign-in process, GravityLab can offer options to facilitate an integrated solution using your existing customer data.

Demographics are Dead – How it works now

Consumption patterns are no longer defined by ‘traditional’ demographic segments such as age, gender, location, income, and family status. Social networks are for young people… nope, they are enthusiastically used by all demographics. Twitter’s fastest growing demographic between 2012 and 2013 was the 55-64 year age bracket, growing 79%. (Buffer, 2013) Computer games are for […]

Powerful Companies Build Powerful & Passionate Visions – Here’s How

A robust vision will give you hope and save you time, stress and money. I suggest to you, “let’s go for a walk.” You decide it’s a great idea and stop what you’re doing. You get up and we head outside. Before we get started on the walk, take a moment. Close your eyes and […]